LIF WEEK is the biggest fashion event of our country. We created a sensory experience to share with the audience, where we got our inspiration for the new spring/summer collection 2020. The runway fall in love with our new collection.
We stepped out of the digital environment through an event that made a complete Brand experience. Our audience got to know us in a more familiar and intimate space where fun was present at all times. We ´ponified’ al lof our guests.
An important event that turned out to be into the perfect opportunity to show our new projects. We gathered potential clients to be part of the national team’s fans in an event inspired by them.